MIO Launches Cancer Household Survey Campaign in Shivamogga, Aiming to Reach 1 Lakh Households
Mangalore Institute of Oncology and Sanjeevini Cancer Seva Trust launched the Cancer Household Survey Campaign, inaugurated by former Deputy Chief Minister K.S. Eshwarappa. The campaign aims to survey 1 lakh households and reach 8,000 women with breast and cervical cancer awareness.

Shivamogga: In a significant move toward building a cancer-aware society, the Mangalore Institute of Oncology (M.I.O), in partnership with the Sanjeevini Cancer Seva Trust, has officially launched the Cancer Household Survey Campaign.
The initiative was inaugurated by former Deputy Chief Minister Sri K.S. Eshwarappa, marking a historic milestone in rural healthcare outreach for the region.
A Silent Threat: The Importance of Proactive Survey
During the inauguration, Sri K.S. Eshwarappa highlighted that cancer often "arrives silently," making awareness our strongest weapon. He applauded M.I.O.'s commitment to taking specialized healthcare beyond urban centers like Mangalore and into the heart of Shivamogga.
"When a medical institution like M.I.O. reaches out to the common man, it replaces fear with hope. This campaign is a lifesaver for thousands of families."
Sri K.S. Eshwarappa
The M.I.O. Vision: "Cure is Possible with Early Detection"
Dr. D Suresh Rao, Director of Mangalore Institute of Oncology and a renowned Senior Oncologist, addressed the gathering with a crucial message. He noted that while cancer is increasing due to environmental factors like water and air pollution, it is completely curable if caught in Stage 1 or Stage 2.
At M.I.O., we often see patients arriving at Stage 3 or 4, where treatment becomes significantly more complex. This campaign is designed to change that narrative by:
- Targeting 8,000 Women: Providing awareness for breast and cervical cancer.
- Surveying 1 Lakh Households: A door-to-door initiative to collect health data and educate families on symptoms.
- Bridging the Gap: Bringing M.I.O.'s world-class expertise to rural and semi-urban areas through our new Cancer Information Centres.
Why This Matters for Shivamogga
The campaign isn't just about data; it's about people. By identifying risks early, such as those linked to lifestyle habits or environmental toxins, M.I.O aims to reduce the mortality rate of cancer in Southern Karnataka.
Prominent figures including N. Gopinath (President, Namma Kanasina Shivamogga), K.E. Kanthesh, and Umesh Aradhya joined the event to show their support for M.I.O's selfless service to the community.
Our Promise to You
As a leader in oncology, Mangalore Institute of Oncology remains dedicated to the philosophy that "Knowledge is the Best Defense." Whether through our state-of-the-art facility in Mangalore or our outreach camps in Shivamogga, Thirthahalli, and beyond, we are here to support you at every step.
Frequently Asked Questions
What is the Cancer Household Survey Campaign? It is a door-to-door survey launched by Mangalore Institute of Oncology and Sanjeevini Cancer Seva Trust. It collects health information from households and teaches families about the early warning signs of cancer.
Who inaugurated the campaign? Former Deputy Chief Minister Sri K.S. Eshwarappa inaugurated the campaign in Shivamogga.
How many people will the campaign reach? The campaign aims to survey 1 lakh households and reach 8,000 women with awareness on breast and cervical cancer.
Why is early detection so important? Dr. D. Suresh Rao, Director of MIO, noted that cancer found at Stage 1 or Stage 2 can be cured, while patients who arrive at Stage 3 or 4 face far more complex treatment.
How can I get cancer guidance from MIO? Call the MIO Cancer Helpline on 8050636777, or visit one of the MIO Cancer Information Centres.
Cancer Helpline: 8050636777
Mangalore | Udupi | Thirthahalli
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